Wilford Bridge – Deben Inns Group Boosting Guest Engagement with Smart Screens and Seamless Loyalty
- tara9444
- Jul 9
- 1 min read
As part of the forward-thinking Deben Inns portfolio, the Wilford Bridge continues to raise the bar when it comes to blending great hospitality with innovative tech. Partnering with CRS epos, the venue has recently taken its customer engagement strategy to the next level by expanding its setup with additional rear-facing customer screens.

Capturing Attention at Every Interaction
These newly installed customer displays now serve as a vibrant digital TouchPoint. Positioned at the point of sale, they promote:
Timely seasonal offers and upselling opportunities
Clear calls to action for app downloads
Branded content and marketing visuals
This real-time, on-screen messaging helps drive impulse buys, reinforces brand presence, and makes every transaction a marketing moment.

Fully Integrated Loyalty, Instantly Accessible
To coincide with the launch of their new loyalty app, CRS epos connected the system directly to the tills, enabling effortless collection and redemption of loyalty points. Guests simply scan and go, no hassle, no delays. This smart integration not only simplifies the user journey but also helps the business monitor loyalty trends and encourage return visits.
A Smarter, Scalable Setup
By blending engaging screen content with a tightly integrated loyalty solution, Wilford Bridge has future-proofed its venue for continued digital growth. The flexible system from CRS epos offers complete control over customer-facing content and loyalty data, all designed to enhance service and drive results.
Thinking of levelling up your venue's customer journey?
Contact CRS epos today to learn how we can tailor a solution to your venue - 01473 723515




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